I’m sure that the people who made this decision are not dumb. However, they made a dumb decision. Now granted, the company has been left leaning politically since its founding in the late 1970’s. But that does not mean that they are exempt from doing their homework before making such statements.
What people who support these anti-Israel boycotts don’t even consider is who is affected. Six years ago, the pressure go to the point in which a SodaStream plant had to close and remove hundreds of Palestinians from their payroll. These were good jobs with good pay. But because of anti-Semitism and the sheep like mentality of some people, these 500 employees had to find another way to earn a living.
We were given working brains for a reason. I wish that we use them before opening our mouths every once in a while. The next time I want ice cream, I will buy another brand.
P.S. If you would like to tell Ben & Jerry’s how wrong they are, the petition is here.
The best way to learn about a new culture is to speak to a local. They have the insight and experience that an outsider would never have.
Earlier this month, Israeli actress/ producer Noa Tishby published her first book. The Tel Aviv native seeks to understand and explain Israel as it is, without relying on the flashy headlines or the half truths. Using her firsthand experience, she speaks of Israel, both past and present, as it is, and not how some see it or wish it could be.
What I love about this book is how down to earth and accessible it is. Tishby‘s voice is that of the average person, not the academic or historian who usually writes about this topic. That, I believe, provides an opportunity for a dialogue that should have happened long ago.
If you only read two chapters, I highly recommend chapters on BDS and the virulent anti-Israeli sentiment (which is really antisemitism). Even for those who are well versed on the topic, it was an eye opener.
When George Floyd was murdered two weeks ago, it was more than the taking of a life. His death is sadly the personification of everything the things that humanity needs to fix.
That being said, there is a difference between protesting injustice and taking advantage to promote one’s personal crusade.
The most recent Palestinian lie is to link their “cause” to George Floyd and the protests that have erupted around the world in the last two weeks.
If there was a legit issue, that would be one thing. Not that everything the IDF or the Israeli government does is perfect. But they have at least attempted to live in peace with their neighbors. I cannot say the same for the Palestinians.
What happened to George Floyd, I would not wish on anyone. I would also not wish for his memory to be co-opted for a deliberately created falsehood.
SodaStream, a company that has revolutionized the beverage industry by turning ordinary tap water into soda and other sugary drinks has closed their plant in Israel, forcing the company to fire their employees.
The BDS movement (Boycott, Divestment and Sanction) continue to state that their goal is to help the Palestinians. They claim that this is a victory for their cause.
If that is their goal, then they have failed. How does unemployment help the Palestinians? I would love to know. If someone would like to enlighten me, they are welcome to do so.
In their continued effort to undermine Israel, the BDS movement and their ilk have shown their true colors. They, like many others, are not there because they support the Palestinians. They want to wipe Israel off the map.